intro-avatar

Hello, I am Amit

Product Designer & Webflow Expert

CRAFTING EXPERIENCES FOR DIGITAL PLATFORMS.

Currently Principal Designer @ Proximity Works

View Resume

Previously at
logo-bookmyshow
logo-upgrad
logo-servify
logo-pepperfy
With 9+ years of experience,

I specialise in turning conceptual business ideas into visually appealing and user-friendly products.

work.

Product Design

Redesigning website for a GraphQL platform.

Website Design  •  Visual Design
NDA-Limited Info

Redefining the regional digital entertainment platform

Product Design • TV App Design • Visual Design
Contact for more details.

Designing a digital wallet for a largest fantasy sports platform

Product Design  •  Visual Design • App Design
Contact
Contact for more details.

Revamping the Checkout Process for upGrad learning platform

Product Design  •  Visual Design • App Design
Contact

Design System

Design Tokens
Components
Guidelines
Variables

Webflow

Web Design
Web Development
No-Code

Design System

Design Tokens
Components
Guidelines
Variables

Webflow

Web Design
Web Development
No-code

experience.

Principal Designer

2021 - Present
I led strategic client projects, including 0-1 solutions and redesigns. My recent contributions include designing a wallet app for India's largest fantasy sports company and website & visual redesign for a graphql platform, while also managing all internal digital properties independently.

Design Lead

2020 - 2021
Led the UX and visual design for the application and shortlisting journey, informed by user research data and needs. Redesigned Upgrad’s payment flow, resulting in a significant conversion rate increase of approximately 22%.

Lead Product Designer

2016 - 2020
Led a team of 3 designers to develop solutions for Servify’s After Sales Platforms. Designed OnePlus Care App's customer journey and onboarding with OnePlus India.

Sr. Interaction Designer

2015 - 2016
Designed the Movie Booking Flow, focusing on recommendations, showtimes, and checkout to improve conversion rates. Worked on search UX, reducing bounce rate by ~30%.

about me.

webclip

Hey there! I'm Amit Nanda, a Product Designer based in Bangalore, India.

With a passion for transforming ideas into functional and delightful digital products, I bring over nine years of industry experience to the table. My expertise lies in design systems, visual design, and creating engaging interactive experiences. I’ve collaborated with startups, agencies, and product companies, crafting visually stunning products.
I have a particular affinity for no-code development, especially Webflow. I thrive on managing the entire end-to-end cycle—from conceptualisation, prototyping to delivering polished, production-ready websites and products.

Outside of work, you’ll find me soaking up the sun at the beach 🏖️ , indulging my love for all things magical as a devoted Potterhead 🪄 , and exploring Gotham City as a dedicated Batman fanatic 🦇 . Over the past year, I’ve achieved personal milestones including shedding 22 kgs 💪🏽 , completing a 10km marathon 🏃, and conquering challenging hikes ⛰️ .

View Resume